The Order Starts Before the Session: Turning Leads Into Profitable Clients
Getting leads is only the beginning. What happens after someone raises their hand is where most photographers are leaving money on the table. In this high-energy program, Sarah Petty shows attendees how to take a prospective portrait client from first contact to booked session to a confident, profitable order, without discounting, awkward selling, or hoping they figure out what to buy from an online gallery.
Attendees will discover why finding the person isn't the same as building a profitable business, why the sale starts long before the ordering appointment, and how the consultation, planning, pricing, photography, and sales process must work together. Sarah will break down the client journey step by step so attendees can see exactly where potential clients are falling through the cracks in their business and what to fix first. They'll leave with a completely different way of thinking about selling and the client experience, plus practical strategies they can put to work immediately.
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Additional information on The Business & Marketing Summit can be found here.
Sponsored by Imagen
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