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Laretta Houston

Laretta Houston

Photographer & Director
Laretta Houston is a photographer & director renowned for her ability to create visually compelling images that blend artistic vision with technical skill. Her work captures the dynamic and ever-evolving nature of advertising, commercial, and fashion, delivering powerful visual narratives that resonate with audiences. Whether working on high-end photoshoots, TV, brand campaigns, or editorial magazine stories, Laretta’s photography stands out for its elegance, innovation, and attention to detail.
Mon Mar 022:30 PM – 4:30 PMSalsa Check-in Desk

Everyday Tools, Editorial Result

Discover how to elevate your portraits using simple tools, thoughtful lighting, and creative direction. In this hands-on Photo Walk, Laretta Houston w…Discover how to elevate your portraits using simple tools, thoughtful lighting, and creative direction. In this hands-on Photo Walk, Laretta Houston will show you how small additions—like basic light modifiers, subtle reflective accents, and minimal …Discover how to elevate your portraits using simple tools, thoughtful lighting, and creative direction. In this hands-on Photo Walk, Laretta Houston will show you how small additions—like basic light modifiers, subtle reflective accents, and minimal accessories—can add depth, dimension, and polish to your images without complicating your setup. You’ll explore how intentional angles, soft highlights, and smart composition choices can transform an …Discover how to elevate your portraits using simple tools, thoughtful lighting, and creative direction. In this hands-on Photo Walk, Laretta Houston will show you how small additions—like basic light modifiers, subtle reflective accents, and minimal accessories—can add depth, dimension, and polish to your images without complicating your setup. You’ll explore how intentional angles, soft highlights, and smart composition choices can transform an ordinary portrait into something visually striking. Laretta will guide you through approachable posing techniques and easy lighting adjustments that help you create modern, editorial-inspired portraits with clarity and style This session is perfect for photographers of all levels who want to make their work stand out using accessible tools, simple enhancements, and a creative eye.Show MoreClick the title to see all detailsShow More

Photo WalkSession TypePortraitSession Track
Laretta Houston
Laretta HoustonPhotographer & Director
Allow Registration:Yes
Capacity Unlimited:No
Session Capacity:18
Spanish Language:No
Tue Mar 033:00 PM – 3:45 PMCanon - Booth 101

Gear workflow, how to select gear for Fashion vs. Editorial

Expo StagesSession Track
Laretta Houston
Laretta HoustonPhotographer & Director
Allow Registration:No
Capacity Unlimited:No
Spanish Language:No
Wed Mar 043:00 PM – 3:45 PMCanon - Booth 101

Lighting, and Lens Choices (VCM Lenses) — with “Let’s Fix It Live”

Expo StagesSession Track
Laretta Houston
Laretta HoustonPhotographer & Director
Allow Registration:No
Capacity Unlimited:No
Spanish Language:No
Tue Mar 035:30 PM – 6:30 PMAmazon N

The Portrait Director’s Toolkit: Light First, Pose Second

 Strong portraits come from knowing when to lead with light and when to focus on posing. In this seminar, Laretta Houston shares her four-step Portrai… Strong portraits come from knowing when to lead with light and when to focus on posing. In this seminar, Laretta Houston shares her four-step Portrait Director workflow—read the face, choose the modifier, place the subject, and refine with micro-pos… Strong portraits come from knowing when to lead with light and when to focus on posing. In this seminar, Laretta Houston shares her four-step Portrait Director workflow—read the face, choose the modifier, place the subject, and refine with micro-poses. You’ll learn how to match light to pose, use micro-posing for natural results, and develop a workflow that makes fast, confident decisions on set. What You’ll Learn: The 4-step Portrait Director w… Strong portraits come from knowing when to lead with light and when to focus on posing. In this seminar, Laretta Houston shares her four-step Portrait Director workflow—read the face, choose the modifier, place the subject, and refine with micro-poses. You’ll learn how to match light to pose, use micro-posing for natural results, and develop a workflow that makes fast, confident decisions on set. What You’ll Learn: The 4-step Portrait Director workflow How to match posing to lighting choices Micro-posing techniques that elevate portraitsShow MoreClick the title to see all detailsShow More

SeminarSession TypeLightingSession Track
Laretta Houston
Laretta HoustonPhotographer & Director
Allow Registration:No
Capacity Unlimited:No
Spanish Language:No
Mon Mar 028:00 AM – 4:30 PMAmazon B

The Portrait Summit

Spend a full day immersed in the art and craft of portrait photography with six leading experts who will challenge and inspire you to elevate your wor…Spend a full day immersed in the art and craft of portrait photography with six leading experts who will challenge and inspire you to elevate your work. This summit covers every angle of portraiture, from discovering your personal style to building s…Spend a full day immersed in the art and craft of portrait photography with six leading experts who will challenge and inspire you to elevate your work. This summit covers every angle of portraiture, from discovering your personal style to building striking concepts on a budget. You’ll explore how to guide authentic expression through emotion-driven posing, use light intentionally to shape mood, and make styling choices that create maximum impact…Spend a full day immersed in the art and craft of portrait photography with six leading experts who will challenge and inspire you to elevate your work. This summit covers every angle of portraiture, from discovering your personal style to building striking concepts on a budget. You’ll explore how to guide authentic expression through emotion-driven posing, use light intentionally to shape mood, and make styling choices that create maximum impact. Rounding out the day, you’ll learn how to craft portraits that tell powerful stories within a single frame. Whether you’re refining your voice or seeking fresh creative approaches, this summit will leave you with practical tools and renewed inspiration to transform your portrait work. Additional information on The Portrait Summit can be found here. 8:00 AM - 9:00 AM: Kelly Brown, In-Camera Creativity: From Concept to Capture9:15 AM - 10:15 AM: Jerry Ghionis, Effortless Posing for Powerful Portraits10:30 AM - 11:30 AM: Laretta Houston, Broad Contrast: Shaping Light for Modern Portraiture 11:30 AM - 12:45 PM: Lunch (on own)  1:00 PM - 2:00 PM: AB+DM, The Fashion Eye: Mastering Editorial Vision in Portraiture2:15 PM - 3:15 PM: Julia Trotti , Behind the Portrait: Planning, Shooting & Editing 3:30 PM - 4:30 PM: Caroline Tran, The Art of the Pivot: How to Build a Portrait Brand That Evolves With YouShow MoreClick the title to see all detailsShow More

SummitSession TypePortraitSession Track
Jerry Ghionis
Kelly Brown
Ahmad Barber (AB+DM)
Donté Maurice (AB+DM)
Caroline Tran
Julia Trotti
Laretta Houston
Jerry Ghionis
Jerry Ghionis
Kelly Brown
Kelly Brown
Ahmad Barber (AB+DM)
Ahmad Barber (AB+DM)
Donté Maurice (AB+DM)
Donté Maurice (AB+DM)
Caroline Tran
Caroline Tran
Julia Trotti
Julia Trotti
Laretta Houston
Laretta HoustonPhotographer & Director
Jerry Ghionis
Jerry Ghionis
Kelly Brown
Kelly Brown
Ahmad Barber (AB+DM)
Ahmad Barber (AB+DM)
Donté Maurice (AB+DM)
Donté Maurice (AB+DM)
Caroline Tran
Caroline Tran
Julia Trotti
Julia Trotti
Laretta Houston
Laretta HoustonPhotographer & Director
Allow Registration:Yes
Capacity Unlimited:No
Session Capacity:300
Spanish Language:No
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