Headshots That Sell: Profitable Strategies for Photographers
Headshots may look simple, but they can be some of the most profitable images you create—if you know how to approach them. In this fast-paced keynote and live demo, Gary Hughes will show you how to transform an everyday headshot into a smooth, professional experience that builds trust, surprises clients, and leads to bigger sales. You’ll learn how to connect with clients, add variety without complicating your setup, and deliver headshots that feel personal and worth investing in.
What You’ll Learn:
How to create a client experience that builds trust and referrals
Easy ways to add variety without overcomplicating your setup
How to direct natural expressions that make images stand out
Mindset shifts to sell more without “selling hard”
Workflow tools that elevate your efficiency and income
Speakers
More Information
Related Sessions
The Business & Marketing Summit
This full-day summit is designed to guide photographers through every
…This full-day summit is designed to guide photographers through every essential aspect of building a profitable and sustainable business. Six industry leaders will share actionable strategies on branding, social media, pricing, marketing, and expandi
…This full-day summit is designed to guide photographers through every essential aspect of building a profitable and sustainable business. Six industry leaders will share actionable strategies on branding, social media, pricing, marketing, and expanding revenue streams. Each session offers practical insights to help you strengthen your business foundation and fuel long-term growth. The day concludes with a panel discussion, where speakers come tog
…This full-day summit is designed to guide photographers through every essential aspect of building a profitable and sustainable business. Six industry leaders will share actionable strategies on branding, social media, pricing, marketing, and expanding revenue streams. Each session offers practical insights to help you strengthen your business foundation and fuel long-term growth. The day concludes with a panel discussion, where speakers come together to provide clarity, direction, and inspiration for the next stage of your journey.
Additional information on The Business & Marketing Summit can be found here.
Sponsored by Imagen
8:00 AM - 9:00 AM: Elena S Blair, Pricing Made Simple: Build a Profitable Strategy That Works
9:15 AM - 10:15 AM: Jason Vinson, Marketing on Autopilot: How to Create Content That Books Clients Year-Round
10:30 AM - 11:30 AM: Miles Witt Boyer, From Connection to Capture: Create a Seamless Wedding Client Experience
11:30 AM - 12:45 PM: Lunch (on own)
1:00 PM - 2:00 PM: Cassidy Lynne, Booked Through the Feed: Turning Social Media into Clients
2:15 PM - 3:15 PM: Jeff Chang, The Client Experience Blueprint: How Wedding Photographers Maintain Growth
3:30 PM - 4:30 PM: Preston Luke, Monetizing Your Brand Beyond Photography
4:45 PM - 5:45 PM: PANEL with Staci Brucks, Elena S Blair, Miles Witt Boyer and Hosted by Noella Andres, What’s Actually Working in Photography Marketing
The New Rules of Photography Marketing
Marketing for photographers has changed—yet many are still relying on
…Marketing for photographers has changed—yet many are still relying on outdated tactics that waste time, money, and effort. In this seminar, Sandra Coan will walk you through a modern, sustainable approach to marketing that helps you stand out, attra
…Marketing for photographers has changed—yet many are still relying on outdated tactics that waste time, money, and effort. In this seminar, Sandra Coan will walk you through a modern, sustainable approach to marketing that helps you stand out, attract the right clients, and keep them coming back year after year. You’ll learn why it’s time to ditch the traditional sales funnel, how to embrace the “flywheel” model, and what common mistakes to avoi
…Marketing for photographers has changed—yet many are still relying on outdated tactics that waste time, money, and effort. In this seminar, Sandra Coan will walk you through a modern, sustainable approach to marketing that helps you stand out, attract the right clients, and keep them coming back year after year. You’ll learn why it’s time to ditch the traditional sales funnel, how to embrace the “flywheel” model, and what common mistakes to avoid on your website, blog, and social platforms. By the end, you’ll have a clear roadmap for building a marketing system that works consistently—without consuming all your energy.
Sponsored by
How to Price Your Photography for Profit
Stop guessing when it comes to pricing. In this seminar, Elena Blair
…Stop guessing when it comes to pricing. In this seminar, Elena Blair breaks down the different pricing models available to photographers and shows you how to choose the one that works for your business. You’ll learn how to calculate what you need to
…Stop guessing when it comes to pricing. In this seminar, Elena Blair breaks down the different pricing models available to photographers and shows you how to choose the one that works for your business. You’ll learn how to calculate what you need to earn each year, set profitable session rates, and take the emotion out of pricing so you can build long-term sustainability.
Sponsored by
Stop guessing when it comes to pricing. In this seminar, Elena Blair breaks down the different pricing models available to photographers and shows you how to choose the one that works for your business. You’ll learn how to calculate what you need to earn each year, set profitable session rates, and take the emotion out of pricing so you can build long-term sustainability.
Sponsored by