Hybrid, Not Harder: How to Add Video to Wedding Coverage
Taylor Jackson started doing hybrid photo and video coverage at weddings back in 2010, and it's only gotten easier since. In this session, Taylor walks through what hybrid coverage actually is, and just as important, what it isn't.
He'll get into how to get started with gear, including the one technical thing that makes or breaks it. Then he'll talk numbers: about 80% of his shooting days are hybrid now, including most of his commercial work, and the shift doubled his wedding sales and pushed his booking percentage up significantly. Taylor will break down exactly why that happens.
Last, he'll cover delivery without doubling your workload, including how he gets a photo gallery and a short highlight out the door without post-production causing any problems. For anyone who's been curious about hybrid photo and video but assumed it meant twice the work, this is the class that walks through the actual math.
