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UID:15048-20260303T153000Z@wppiexpo.com
DTSTAMP:20260617T175306Z
DTSTART:20260303T153000Z
DTEND:20260303T173000Z
SUMMARY:Portrait and Product Photography for E-Commerce and Brand Campaigns
DESCRIPTION:Strong product portraits are essential for modern brands. In this Photo Walk\, the Florence James Collective founders' Jesse Preston &amp\; Huzi Koya\, demonstrate how to create campaign-ready product portraits using professional studio lighting. You’ll see a step-by-step lighting progression from a single strobe to a five-light setup\, explore modifiers and gels to shape light creatively\, and learn how to tether with Capture One for faster\, more professional workflows. Walk away with practical techniques you can apply directly to e-commerce and brand campaigns. Key Takeaways: How to shoot product portraits for e-commerce and brand campaigns Step-by-step lighting progression: 1 strobe to 5 strobes Using modifiers\, gels\, and light-shaping tools for creative control Tethering with Capture One to streamline collaboration Styling and composition tips to keep the product the hero while complementing the model Recommended Gear Camera body (DSLR or mirrorless). A versatile zoom lens (24–70mm) or Prime 100mm (other lenses like 50mm or 85mm are ok too). Fully charged batteries and memory cards.
LOCATION:Salsa Check-in Desk
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